Social Media Marketing Manager (M/F)
Shanti-Som Wellbeing Retreat
21.05.2025 | | Referência: 2269403

PARTILHAR
Empresa:
Shanti-Som Wellbeing Retreat
Descrição da Função
About Us:
We are a premier wellness hotel group nestled in the serene landscapes of Algarve, Portugal. Our mission is to provide holistic wellness experiences that rejuvenate the mind, body, and spirit. With properties expanding into Spain, we are committed to delivering exceptional wellness retreats that harmonize with nature and local cultures.
Position Overview:
We are seeking a dynamic and creative Social Media Manager to lead our digital presence across multiple platforms. This role is pivotal in crafting and disseminating compelling content that resonates with our audience, promotes our brand values, and drives engagement. The ideal candidate will have a passion for wellness, storytelling, and a keen eye for visual aesthetics.
Key Responsibilities:
Content Creation & Management:
- Develop and execute a comprehensive content strategy that aligns with our brand's wellness philosophy.
- Create high-quality, engaging content (images, videos, stories) for platforms including Instagram, Facebook, TikTok, LinkedIn, and Pinterest.
- Collaborate with photographers, videographers, and wellness experts to produce authentic and inspiring content.
- Create visually engaging brochures, health guides, and marketing materials to effectively communicate key messages and support branding efforts.
Platform Oversight:
- Manage and schedule daily posts across all social media channels.
- Monitor platform analytics to optimize content performance and engagement rates.
- Stay abreast of emerging social media trends and platform updates to keep our strategy current and effective.
Account Management for Multiple Locations:
- Oversee social media accounts for our various properties in Portugal and Spain.
- Ensure consistent brand messaging and visual identity across all locations.
- Coordinate with on-site teams to gather localized content and updates.
Community Engagement:
- Foster relationships with our online community by responding to comments, messages, and reviews in a timely and professional manner.
- Engage with local editorial teams and influencers to amplify our reach and authenticity.
- Initiate and manage collaborations that highlight new locations and wellness offerings.
Growth & Expansion:
- Develop strategies to increase followers and enhance community engagement.
- Analyse metrics to inform future campaigns and content direction.
- Identify opportunities to expand our digital footprint in new markets.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum of 3 years of experience in social media management, preferably within the hospitality or wellness industry.
- Proficiency in content creation tools (e.g., Adobe Creative Suite, Canva) and social media management platforms (e.g., Hootsuite, Buffer).
- Strong understanding of SEO, analytics, and social media algorithms.
- Excellent communication skills in English; proficiency in Portuguese and/or Spanish is a plus.
- Ability to travel to Spain for content creation purposes.
Our Offer:
- Competitive salary aligned with experience and industry benchmarks.
- Opportunities for professional growth within a rapidly expanding wellness brand.
- Travel opportunities to our Spanish properties for content creation.
- A supportive and collaborative work environment that values innovation and creativity.
Application Process:
Interested candidates are invited to submit their resume, a cover letter detailing their relevant experience, and a portfolio showcasing previous social media campaigns or content pieces.

Observações
Faro (Portugal)